|
|
|
|
Coca-Cola’s Head of Integrated Marketing Communications for the Middle East, Islam ElDessouky, will now chair the marketer group |
Read more |
|
|
|
|
|
|
|
The WFA Latin American regional meeting in Lima marks a new level of convergence in terms of brand priorities, says WFA CEO Stephan Loerke |
Read more |
|
|
|
|
|
|
|
WFA has teamed up with the European Commission and other industry stakeholders to draft a code of practice that includes commitments to fight online disinformation |
Read more |
|
|
|
|
|
|
|
New global marketing code raises consumer protection standards around the world and expands rules in the digital realm |
Read more |
|
|
|
|
|
|
|
|
|
|
|
WFA award aims to once again highlight the role that regional and global marketers play in setting the course of the industry and inspiring others to be a force for good |
Nominate now |
|
|
|
|
|
|
|
What’s the biggest challenge facing marketers today? WFA Global Marketer of the Year judges from Emirates, Tata and Pfizer weigh in |
Read more |
|
|
|
|
|
|
|
Words of advice for aspiring global marketers from Emirates, Tata, Pfizer and more |
Read more |
|
|
|
|
|
|
|
WFA CEO Stephan Loerke talks to The Drum about brand safety, GDPR and what makes a top marketer today |
Read more |
|
|
|
|
|
|
|
Nike, Samsung, P&G: WFA Global Marketer of the Year judges reveal their favourite ads |
Read more |
|
|
|
|
|
|
|
Idea of the month |
|
WFA Quick Read |
|
Global CMO Insights |
|
|
|
|
|
|